SPARKing CONVERSATION with viral video
I was commissioned by BBC arts to make a short film that sparked viral conversation and drew younger generations to the BBC. I conceptualised, scripted, directed and created marketing materials (trailer, copy) a film that explored anxiety and self image in the social media age.
Trailers that create a buzz
The film generated 28k organic views in total across 2 shares on facebook, was chosen for broadcast on BBC, BBC International and BBC Iplayer, selected for Exeter Phoenix's 2 Short Nights Film festival and given a five star review in Voice magazine.
micro-copy that catches the eye
The film was then featured on the BBC's homepage for mental health awareness week using my copy in an article on explorations of mental health.